Ginger Raya Coaching Reinvigorate and Launch Your Healthcare Career Wed, 15 Apr 2020 04:56:09 +0000 en-US hourly 1 Ginger Raya Coaching 32 32 145991087 What do I want to be in COVID-19? Wed, 15 Apr 2020 01:08:00 +0000

I sat in on an Institute of Coaching (IOC) webinar recently on resilience during COVID. It is easy right now to get swept up in our very real fear and anxiety. I can honestly say, I was actively managing my anxiety in the first two weeks of my community’s COVID exposure and lock down. I still have to find ways to manage it when it surfaces. Although generally healthy, I do have moderate asthma which places me in the “at risk” population and this makes it easy for me to spiral into my planning crisis mode. So if you are dealing with the tsunami of emotions during this time, you are not alone. I am right there with you. 

The key takeaway for me during this IOC webinar was this: What do I want to be in COVID?  

The way the question was posed was an interesting practice in framing our current situation. What do I want to be in COVID? My mind went to: Do I want to be grateful? Do I want to be open to a growth mindset? What can I create for myself and others during this painful time?  

There were endless possibilities when reflecting on this question. It is easy, in this dire time, to get caught up in the practicality of things and only focus on our basic needs. But if you are in a place where you can look past this and consider how to recreate yourself so that whenever we are past this pandemic, you can reflect and truly say you grew; you changed in a good way. 

What do I want to be in COVID? 

I want to continue to create. I want to create meaningful and insightful content. In response to this, I have decided to continue to learn. I want to meticulously learn more about diversifying my coaching techniques in the hopes that I can help people I would not have normally dealt with.  My other interest is to learn more about franchising, and diversifying income in a real and lasting way. COVID has taught me that nothing is guaranteed. No job is forever, and our income stream can drastically change whether we want it to or not. How will you change your career plans now in relation to what is now the fluidity of your income stream?

I want to practice gratitude. I believe that I am a grateful person, but when COVID hit my community, I lost sight of what I have to be grateful for. I let that anxiety take front and center stage and I chose to focus on fear. Where your focus goes, your energy flows. I want to be grateful. I want to exist in a  state of gratitude. What are you grateful for? How has what you have learned in this pandemic, changed your perspective for your goals and dreams? 

I also still want to help people to reach their career goals. I have tasted the success and the victories of my clients and I want to continue to feel that way about all your wins. I want to create something meaningful and lasting for you. How can I help you? Please book some time on my calendar using my website: Book in a Call or you can drop me a line with your questions at You can also follow me on any of my social media sites: 

Twitter (@gingjpin)
ACHE Coaching Directory

Hoping you and your families are safe, healthy, and growing in a meaningful way. 

Dr. Raya


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Resume Labs Now Available Tue, 25 Feb 2020 03:00:16 +0000 It is time to create an industry specific resume that demonstrates your value and the ROI that employers are looking for! Please join me for a life changing resume lab!

Of all the resumes I review, 90% of the time the applicant resume needs serious revisions and work. Don’t be disqualified from your dream job because you have not invested the time and energy in creating a resume that demonstrates your measurable value!

This seminar includes:

  • Use of industry specific resume templates
  • Guided step-by-step walk through of how to build a resume that demonstrates your worth, using industry key rich words!
  • Identify and highlight key areas of value to a recruiter/employer
  • Discover search strategies that create ease in your job search, e.g. indeed, Glass Doors, Linkedin, The Ladders, etc.
  • For the El Paso Lab, participants MUST BRING THEIR OWN Laptop to the event. Internet access provided at venue.
    • One (1) participant per ticket (additional guest not allowed due to very limited seating).
  • For Virtual Lab, participants MUST have technological capacity to participate via Webinar. Camera’s and microphones strongly suggested (but you can call in as well).
  • After purchase email current resume and desired industry to: 

Here is what attendees said about the past Dr. Ginger Raya Career Labs:

  • Great workshop! Love being hands on and more interactive throughout with live changes/updates!
  • I loved everything about it! I now have homework to do -updates! I now know what employers are looking for. Everything was informative. Thank you Dr. Raya!
  • I realized I have a lot of updating to do and the information I learned today gave me the tools and confidence to update my information.
  • Thank you for sharing valuable knowledge.
  • Keep up the good work and God bless you for giving me hope.

Purchasing ticket at current rate saves you between 50%-70% based on standard rate of $500 resume fee.


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Linkedin Lab in Phoenix Sun, 23 Feb 2020 18:39:15 +0000

Postponed until further notice! Thank you for the support and we hope to see you in person over the summer or join us for the Virtual Resume Lab. 


Our Linkedin Labs are a great success! Linkedin Lab

  • I loved everything about it! I now have homework to do -updates! I now know what employers are looking for. Everything was informative. Thank you Dr. Raya!
  • Dr. Raya was very instrumental, learned a great deal about updating my Linkedin Profile.  Keep up the good work and God bless you for giving me hope.
  • I realized I have a lot of updating to do and the information I learned today gave me the tools and confidence to update my information.
  • Thank you for sharing valuable knowledge.
  • Great workshop! Love being hands on and more interactive throughout with live profile changes/update!
    I learned the best way to tailor my account and keep my profile active for “passive” job searching.
  • I enjoyed the whole presentation and I learned a lot more from this seminar that I didn’t know LinkedIn offered.
  • Since this was actually the first class for LinkedIn I found it very educational and how it can benefit me in my job search.
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Welcome Intern Amanda! Sun, 26 Jan 2020 19:19:04 +0000
I would like to welcome our Spring semester intern: Amanda Gomez!
Bio: My name is Amanda Nikole Gomez and I am currently interning with both Dr. Ginger Raya Coaching and PBS El Paso. I am a sophomore at El Paso Community College currently studying Business, Accounting, and Economics. I am awaiting graduation this coming May and plan to continue my education at the University of Texas at El Paso.
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LINKEDIN RESUME LAB in El Paso, Texas Tue, 03 Dec 2019 02:10:18 +0000 Guided step-by-step walk through of how to build and fully utilize your online career brand based on research, best practices, and practical experience. Includes one (1) professional digital photo taken at the event for use on your Linkedin page (come picture ready). Increased recruiter visits to your profile, trackable growth of individual views of your profile, increased visibility by employers.

Saturday, February 22, 2020, 9:30a-12:30p
Intelligence Office West, 7362 Remcon Circle, Conference Room, El Paso, TX 79912
Tickets for sale here or visit: 
to this venue. Internet access provided at venue.


Saturday, January 25, 2020, 9:30a-12:30p
Glitch Gaming Center, 1505 George Dieter Drive, ##114, El Paso, TX, 79936
Tickets for sale here or visit:
Computer and internet access provided at venue.

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Overcoming Age Bias in an Interview Mon, 01 Jul 2019 01:21:28 +0000

I recently spoke to a group of graduate students about what they perceive are barriers to securing the work they desire. The discussion did not go the way I anticipated. I specifically wanted to talk about closing skill gaps, which is a valid concern however many of these students were concerned about age discrimination. They felt that when an interviewer could identify their age (either visually when meeting them or because of a clue on their resume) they would quickly be dismissed from further consideration. 

There is no shortage of research on age discrimination.  The literature addressed the need to train HR professionals and hiring managers on age discrimination bias, either conscious or unconscious, which is an appropriate course of action (Kaufmann, Krings, Zebrowitz, & Sczesny, 2017; Gioaba & Krings, 2017).  In one study, facial age appearance was associated with in milliseconds by the interviewer as a basis for competency and health status. An older appearance triggered impressions of lower health and fitness; specifically lesser physical and cognitive fitness. This meant that older job applicants were perceived as not being able to handle complicated task or unable to quickly learn new skills (Kaufmann, Krings, Zebrowitz, & Sczesny, 2017). 

What exactly do I mean by older? The research I found was specifically about individuals 50 years of age and older.  To further demonstrate how statistically these findings hold true, approximately 45 percent of unemployed 55-64 year olds report being unemployed long term (27 weeks or longer) in comparison to 33 percent of 25-34 year olds. Yet by the year 2020, approximately 21 percent of the workforce will be 55- 65 years old (Barrington, 2015).

So how do applicants who are over 50 years of age, overcome and manage the age bias of an interviewer?  Some stereotypes likely to be encountered that an applicant needs to manage include: 1) being less technologically savvy; 2) unable to learn new skills quickly; 3) lack of adaptability, and; 4) inability to handle pressure. 

According to Gioaba and Krings (2017) an older applicant can utilize impression management (IM) tactics to overcome bias.  There are two classifying behaviors for these tactics: assertive and defensive. Assertive IM tactics are used to create favorable impressions while defensive tactics are used to repair or protect one’s image. The ability to master impression management  tactics will be key in your job search success rate. Tactics that can be used to counter these stereotypes in an interview are: 1) self-promotion; 2) actively contradicting adaptability stereotypes, and; 3) utilizing nonverbal behaviors, e.g., smiling, making eye contact,  nodding or other hand gestures which are associated with higher interview evaluations. 

What I would tell any client is that self-promotion is essential in an interview, especially if you are trying to counter age related stereotypes. It will be important either in an opening statement or throughout the interview to find a way to highlight achievements that came from successfully leveraging technology. That may sound something like, “I had great success in launching a product promotion utilizing social media outlets such as…” or “I met my sales numbers by meeting with my team in person or via video conference…”  

Questions that come up related to learning new skills or adaptability will also need to be managed in the interview so as to positively highlight your past success in a way that is directly attributable to your ability to be adaptable.  That may sound something like, “I learned and mastered the use of the company system and eventually became the go to person to help others who were struggling with the technology…”or “I started off as a member of the operations team and then was promoted to the compliance team because I quickly became proficient in…”

All this information may be disheartening, or perhaps validating of your past challenges but should also serve to give you hope that being armed with key image management tactics can help you to strategize for a successful interview. And if you are still disenchanted with the current situation you can also start to look for employers with positive hiring practices towards those of us in a more advanced age.  For example, Glassdoor listed and ranked 12 companies that proudly hire individuals over the age of 50: 

AARP also has great job search resources. Looking for a completely different career? Check out:

If you are struggling to break down these barriers and feel you need additional support, I can absolutely help you. Stay positive, learn more about how to overcome bias, and don’t give up! Happy job hunting!

Dr. Raya

Something good is about to happen!

Barrington, L. (2015). Ageism and Bias in the American Workplace. Generations, 39(3), 34–38. 

Gioaba, I. & Krings F. (2017). Impression Management in the Job Interview: An Effective Way of Mitigating Discrimination against Older Applicants? Frontiers in Psychology

Kaufmann, M., Krings F., Zebrowitz, L., & Sczesny, S. (2017). Age Bias in Selection Decisions: The Role of Facial Appearance and Fitness Impressions. Frontiers in Psychology.

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Coping with Career Loss: Creating a Career Transition Plan Sat, 08 Jun 2019 19:41:21 +0000 If you have ever been fired, laid off, or asked to leave you job, you know that the resulting effects can be detrimental.  There is the actual loss of income yes, but for most of us, there is also a loss of some part of our identity. We tend to associate who we are with what we do, so when we are no longer valued as a part of the team, we also need to deal with the emotional and psychological impact to our identity. This can be the hardest part to overcome.  How do you dig yourself out of a job loss?

If you have experienced job loss, you need to make a realistic plan for recovering or a career transition plan. Your career transition plan should include: 1) time allocation for daily job search activities; 2) how you plan to deal with job rejection; 3) analyzing your current skill set, and; 4) determining what new skills need to be gained. Your plan for overcoming a skills gap could be anything from furthering education through a skills development workshops or maybe even returning to school (Ronzio (2012).

Another key to success is your belief in yourself. Individuals with high self-efficacy believe that they control their own lives and the associated outcomes especially when faced with a forced career transition. High levels of self-efficacy can be developed, maintained, and influenced by learning experiences such as those found in business curriculum, career related seminars and career counseling. Individuals with high self-efficacy have higher success rates for overcoming job loss quickly (Hallam, Hallam, Rogers, & Azizi, 2009).

As part of creating a realistic career transition plan, you also need to consider some current trends.  According to the U.S. Department of Labor, employment in healthcare continued its upward trend in May (+16,000) and the healthcare industry overall has added 391,000 jobs over the past 12 months (Employment Situation Summary, 2019).  That’s great news for those of us in healthcare or trying to transition into healthcare! So how long does it take to recover from job loss? The average time for someone to find work (or to be unemployed) was about 24 weeks or about 6 months (Unemployed persons by duration of unemployment, 2019). In analyzing your own situation, you should create realistic expectations for your job search and consider this average time frame in your plan for recovering from unemployment.

Your belief in yourself and your career transition plan will help you recover from job loss. Strongly consider this research in your plan for recovery. Do you need to create a new skill set? Do you need to go back to school? Do you need to work on your own self-efficacy? I can help you create a plan if you are facing potential job loss or are currently trying to recover!

Dr. Raya

Something good is about to happen!


Hallam, S. F., Hallam, T. A., Rogers, T. E., & Azizi, H. (2009). Preparedness for mid-career transitions: examining current practices in management education. Academy of Educational Leadership Journal, (4).

Ronzio, C. R. (2012). Counseling issues for adult women in career transition. Journal of Employment Counseling, (2), 74.

Employment Situation Summary. (2019, June 7). Retrieved from U.S. Bureau of Labor Statistics:

Unemployed persons by duration of unemployment. (2019, June 7). Retrieved from U.S. Bureau of Labor Statistics:



Your Value

This Photo by Unknown Author is licensed under CC BY-SA-NC

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Networking Wed, 05 Jun 2019 22:53:17 +0000 Mixer

Do you dread networking? Research shows that networking has a positive correlation on career success, has the potential to support your job search goals and enhance your long-term career plans (Wolff, & Moser, 2009). Networking doesn’t have to mean you attend every mixer that falls into the scope of the industry where you want to work. Sometimes that can be stressful. Meeting new people and trying to connect with them can be a challenge for even seasoned individuals.   

So what does networking mean to you and your search? According to Wolff and Moser (2009)  networking has a positive correlation on career success. In their longitudinal study, networking had a positive impact on salary growth as well. Interestingly, they studied internal versus external networking in relation to building, maintaining and nurturing contacts. They also found that individuals who engaged in networking activities were more satisfied with their careers. The other interesting finding from their study is that there was a positive salary increase that occurs when individuals focus on networking within their current organization (Wolff, & Moser, 2009).

Let’s break that down.  We all know networking is beneficial. Meeting the right person could generate a lead for you that impacts your career search. But what if you are already in an organization that you love and want to grow in? Wolff and Moser’s research dictates that there is a level of relationship building or nurturing internal contacts that must occur in order to grow your career (and your salary!). Had you considered that networking within your own organization has a positive impact on your career?

My advice to you is that you make a plan for joining associations in your field of interest. I also always suggest networking with a great non profit whose cause you support. It is wonderful to support an organization’s need and meet other like minded people. If you are already working for a company you want to grow in, my advice is that you also create a plan to genuinely meet and build relationships with individuals that you want to learn and grow with. It is a simple way to enhance your career goals and learn from others.  I will leave you with one last important finding from the study which is that the responsibility for managing a career has shifted from the organizations responsibility, to the individuals responsibility. So what are you doing to take ownership of your career goals? Your future lies in your own hands. Create your strategic networking plan and design your own destiny.

Dr. Raya
Something good is about to happen!

Wolff, H.-G., & Moser, K. (2009). Effects of networking on career success: A longitudinal study. Journal of Applied Psychology, 94(1), 196–206.

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What is your personal brand? Mon, 03 Jun 2019 02:06:30 +0000 This Photo by Unknown Author is licensed under CC BY-NC-ND

This Photo by Unknown Author is licensed under CC BY-NC-ND

We all know what brands are. They help us to distinguish and categorize the things we use in everyday life. They help to create an association for the things we look for. In regards to your career, it is important to understand what your personal brand is in comparison to what employers are looking for.  But what is a personal brand?

According to Haig (2018) a brand refers to someone’s authentic personal image or composite of qualities that make an individual unique. Your brand tells an employer what your professional presence consist of, encompassing your business skills and personal qualities. The other component of a personal brand involves how all of these components are represented on your online or social media presence. In fact, 95 percent of recruiters view a competitive personal brand as an essential characteristic that helps to distinguish the best applicants in today’s workplace (Haig, 2018).

Considering all this, what does your personal brand say about you? Your Linkedin profile should be up to date and thus represent your brand.  But there are other components to your social media presence. I recommend you Google your name and see what pops up. Is your Facebook or Instagram page private? If it is public, beware this too becomes part of your brand. Did you Tweet a recent break up? Start a little online spat? Like it or not, all this is a part of your personal brand if it is open and public for a recruiter, or future boss to scroll through. Start to really drill down and figure out what your current brand is and what you need it to be in order to secure your next role.

Does your current profile represent what you professional expectations and goals are? I can help you to build your personal brand!

Dr. Raya
Something good is about to happen!

Haig, N. (2018). your PERSONAL BRAND: Building a professional identity, and promoting it effectively, can be vital to an internal auditor’s career. Internal Auditor, 75(1), 54.

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Happy Mother’s Day: Mom’s Returning to Work Sun, 12 May 2019 01:27:01 +0000

Happy Mother’s day to all you hard working mom’s!  Whether you are a devoted stay-at-home mom, or are already a career mom, there is so much that we have to deal with. We worry about our children’s well-being, their education, their upbringing, their safety and among all of those things, we worry about the direct role we play in their success.  As a mom of two boys and two teenage step-daughters, I also worry about my kids like you do. One thing that I have personally experienced among all the things I feel guilty about, is the element of blame that I put on myself for any failure my children experience. After all it is easy to blame Mom.

As a hard working mom, who also loves to do research, I remember reading somewhere that children with working moms experience some great wins as well. Economically, that must surely be true. But before I start, I want to preface that I do not write this article for the purpose of knocking down stay-at-home mom’s, but rather to ease your guilt, if like me, you worry about the impact your career goals have on your kids. Especially if you are considering leaving your stay-at-home mom role, for the career mom role.

Haslam, Patrick and Kirby (2015) found three positive correlations for working mom’s. First, mom’s found that being in the workforce allowed for their personal growth through adult interaction.  Second, career-minded women in the workforce learn to value the time they have with their children and their focus shifts from quantity to quality. How often are you home, and your kids are completely ignoring you? Imagine having the mind set that when you are home, you get to mutually enjoy your family? The third benefit to being a working mom depends on whether you are working a job versus a career. If you are only working to make ends meet, then the likelihood of you having an unfilled life away from your children greatly increases (Haslam, Patrick, & Kirby, 2015; Guendouzi, 2006).  Women who are on a career-based path, have a greater sense of satisfaction in the workplace (Haslam, Patrick, & Kirby, 2015).

Haslam, Patrick and Kirby (2015) stated that working mothers need help with strategies to manage guilt and need to build on career strengths. Strategies that help moms minimize guilt and increase their satisfaction, involves setting healthy boundaries for your work-life versus your family-life by seeking our a workplace that has family friendly policies. For example, moms often site technology as a contributor to their family over work guilt. Moms increasingly struggle with turning off their work related devices and focusing on their families.  The idea that we need to be accessible to an employer 24/7 can be hard to overcome (Haslam, Patrick, & Kirby, 2015).  

My advice is to start your search for an employer who has family-friendly policies (like turning your work phone off after work hours). Below are two great list of employers who rank high on the working mom charts! If you are ready to get back to work, I can help you build your arsenal of strategies so you can not only survive, but thrive!

Dr. Raya

Something good is about to happen!

2018 Working Mother 100 Best Companies:

USA Best Workplaces for Working Parents 2018:


Guendouzi, J. (2006). The Guilt Thing: Balancing Domestic and Professional Roles. Journal of Marriage & Family, 68(4), 901–909. 

Haslam D., Patrick P., Kirby J, (2015). Giving Voice to Working Mothers: A Consumer Informed Study to Program Design for Working Mothers. Journal of Child & Family Studies, 24(8), 2463–2473.

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